With a goal of reducing the labeling industry’s environmental impact, Mactac has added a new ultra-thin, environmentally friendly liner to its Roll Label product offering. The new liner is known as Bloom hi.mpact, as it impacts both the environment and converter/end user profitability.

“At Mactac, we’ve made it our mission to develop high-value, high-performance product solutions that reduce our environmental impact,” says Kathy Magyar, senior marketing manager, Mactac Performance Adhesives. “With Bloom hi.mpact, Mactac customers and our customers’ customers will reduce their impact to the environment while increasing their bottom lines.”

At 1.7-mil, the highly densified and refined Glassine paper liner is thinner than traditional liners. Not only is this better for the environment, it delivers added efficiencies to manufacturing, converting, shipping, transportation and warehousing, such as:

• Less raw material usage
• Increased productivity with more labels/footage per roll, less roll changeover during printing and application and less downtime
• Reduced packaging waste, including cores, cartons, boxes and shrink wrap
• Reduced freight; i.e. less shipments, fuel usage and CO2 emissions
• Increased warehouse space

“Fewer changeovers in applicating means less downtime and fewer packaging and cartons, for less waste. Also, more labels per roll – at greater than 10% more footage for the same original diameter – equates to fewer shipments so less freight, lower fuel usage and reduced fuel emissions,” says Magyar. “All of this contributes to a sustainable positive impact for you, both financially and environmentally.”

From a performance standpoint, Bloom hi.mpact offers an ultra-smooth surface, leading to better laydown of adhesive for an improved appearance (especially important for clear films). The product also boasts a smooth consistent, harder diecutting surface, allowing for enhanced converting properties.

Bloom hi.mpact is available on a variety of Mactac Roll Label products, too.

“From semi-gloss and dairy label products to direct thermal and thermal-transfer products, as well as higher end prime films – Mactac has you covered,” Magyar adds.